“Menswear is about sartorial code, it’s about dressing in a specific way for a specific purpose” claims Massey, adding “there are boundaries to menswear, which you can choose to ignore or adhere to.” Having developed her clothing company into a consulting agency over the past few years, her approach to design embraces the unspoken rules of menswear. “You can cover a woman in glue and roll her in glitter and that can be a dress, you can’t do that to a man.”
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